Bērns Aug
Services
Brand identity
Brand strategy
Illustration
Client
State Chancellery of Latvia
Year
2026, Spring
Credits
Dārta Apsīte
Beāte Broka
Liāna Mihailova
Teiksma Janke
Info
Growing up is a journey of little discoveries, big feelings and endless possibilities.
BĒRNS AUG (BAASIK) is a new approach to early childhood development assessment in Latvia, helping identify each child’s needs and provide timely support.
We joined the journey from strategy to visual identity and logo, creating a visual language that balances professional clarity with the curiosity of childhood. The illustrations play with abstract forms, inviting children to imagine, interpret and discover their own meanings.
